WHAT IS A SIGNATURE LOOK?
‚ÄúI can always tell you‚Äôre the one even if I spot you from a very far distance‚ÄĚ. Here‚Äôs a candid comment that comes up a lot within my circles of friends and family. And I can totally relate. ‚ÄúWhat‚Äôs the secret?‚ÄĚ they always ask. And time and time again, I‚Äôve always emphasized on it being the signature look. From Cleopatra to Brigitte Bardot, the signature look has not only always expressed individual aesthetic ideals; it has also always emphasized a strong personality. In short, your signature look is a concise but complete package of who you really are even beyond the realm of fashion. Little wonder the signature look has always been a clear sign of great personalities. Think Sophia Coppola, Audrey Hepburn, Annah Hariri, Isabella Blow and countless others. So why exactly is it important to create a signature look and what do you stand to gain from it?
WHY YOU NEED A SIGNATURE LOOK
IT DEFINES YOU
You definitely want to be known for something remarkable. Upon the mention of your name or the sighting of your image, you want a particular concept, character or brand to be remembered. You most certainly do not want to be the person whose personality everyone is confused about, neither do you want to be a namby-pamby character who‚Äôs got a little piece of everything but nothing of substance.
IT BRINGS SELF CONFIDENCE
Having a signature look encompasses both self ‚Äď knowledge and self-confidence; two indispensable ingredients to thrive in a world of recognition. As a result of knowing who you are, what you like and what you stand for, you naturally become confident of your authentic self. This authenticity needs to be expressed through your look in order to make it all the more potent.
IT HELPS YOUR PROFESSIONAL LIFE
Even if you do not aspire for recognition, a signature look is still a crucial step on your professional journey. It saves you the time, energy and dilemma of choosing what to wear either to work, appointments, meetings and what not. It‚Äôs the perfect solution for frantic, indecisive mornings and makes packing for journeys so much easier. It also gives you the respect and recognition needed in your chosen field.
IT RESULTS IN A FUNCTIONAL CLOSET
A signature look is a critical fast track to a functional closet. Have you ever heard of the saying that we wear only 20% of our clothes 80% of the time? Well, it has most certainly not only become clich√© but also very true for most people. Having a signature look will help you fully optimize that 20% and make you a style icon
So what more‚Ä¶‚Ä¶‚Ä¶‚Ä¶‚Ä¶.
HOW TO CREATE YOUR SIGNATURE LOOK
Are you ready to create a look that not just expresses your personal style but also fits perfectly into your lifestyle? Follow these three step guide to creating the ultimate signature look.
FIGURE OUT WHAT YOU NEED
The first step to building a signature look is to figure out what you need in terms of style, body type and lifestyle. These three factors are very crucial in figuring out what you really need.
Take some time to think about the style icons that inspire you, what you love about them and what you would love to add or change. It may be that you love two or more style icons. You may want to spread out their images on a desk, take what you love from each and sketch out what you feel would be your own unique and perfect look. It is also very necessary to consider what you love about yourself; your best assets as well as the kind of signature look you want to build. Is it a very potent look based on a unique set of specific items? Or a more flexible look with a higher level of variety?
The aesthetic rules of dressing can never be overrated. This is a very big consideration in the process of creating your signature look. If you completely ignore what flatters your figure, you‚Äôll look odd, no matter how strong your personality is. If you love a certain type of clothing or style, make sure it fits your body type or find ways to make it fit. Your style should be in complete harmony with your body type and skin colour.
Your everyday activities also come into play in deciding what constitutes your signature look. This is the look you‚Äôre going to be wearing everyday; not once or twice a month on special occasions. So ask yourself these questions; does it fit into what I do every day for a living? And Is it versatile enough for different climates? Answers to these questions will make it easier for you to determine your signature look.
CREATE A 3-ELEMENT SIGNATURE LOOK
Here, you‚Äôre going to bring together the results you have gathered from the first step into a single outfit. This outfit must contain three key elements: The Style details, the hair and makeup and the accessories. Taking into consideration your style, body type and lifestyle, go through each element and determine what best represents the overall aesthetic of your signature concept. You may find yourself doing this over and over again just like an artist would do.
THE STYLE DETAILS
Having decided on your personal style, you need to determine what details would be prominent in your signature look. Details such as patterns (striped, plain, floral etc.), textures and embellishments can make a massive difference. If you would rather go for a more flexible signature look, you may play between these details, varying them from time to time. For example, you may wear a striped coat one day and a plain one the next day.
THE HAIR AND MAKEUP
In determining what hair and makeup best suits you, your coloring and lifestyle plays a vital role. What would be your prominent everyday makeup look? Bold red lips? Winged Smokey eyes? Or a ‚Äėno makeup‚Äô look? Would you wear your hair long and strictly unstyled? Put on a headscarf or turban? Or just go for a bold mini haircut? How much of your time are you willing and able to dedicate to your everyday beauty routine? And would it withstand the test of every season and climate? These are factors to consider in choosing what hair and makeup to add to your signature look.
This one here is the icing on the cake; the finishing touches. What prominent accessory would you add to your overall style to make it Totally You? Think wristwatches, glasses, scarves, bags, jewelry and what have you. If you decide to go for no accessories, that is also a fashion statement.
ACTUALIZE YOUR SIGNATURE LOOK
After the first and second steps comes the actualization. You have to integrate your new signature look into your closet. In doing this, you need to practice, experiment and play around the details of your style. Dressing up is an art on its own and it requires a lot of practice and commitment. Set yourself a target; curate several items of each element taking into consideration the fluidity of your signature look. You may want to stock up three kimonos ‚Äď one striped, one carton brown and one denim. Two long dresses ‚Äď one black and one cream, three pairs of shoes ‚Äď one black, one red and one nude. The list goes on. Declutter your wardrobe, filter in a healthy dose of each element of your style, arrange them properly and make them easy to reach. Voila! There goes your signature look.
I really hope this concise guide is of benefit. Feel free to leave a comment on this post or ask questions.